Divimove, the leading multi-channel network in Europe, is launching a new program to bolster female YouTubers in the Netherlands.
The company’s just-launched #FemaleDevelopment program will work with rising lifestyle vloggers seeking to take their careers to the next level. Over the course of 12 months, the creator class will partake in various courses in personal development, channel optimization, video strategy, format diversification, and brand collaborations.
“Our goal is to challenge the status quo and facilitate the career development of young emerging female talents,” Renee Snaak, head of talent partnerships at Divimove Netherlands, said in a statement. “Many of our partners are no longer just YouTube stars but are now releasing their own products, hosting shows, making TV appearances, and collaborating with leading advertisers.Participants in the Divimove program will get to benefit from these experiences.”
The inaugural #FemaleDevelopment class will comprise lifestyle vloggers Jamie Li (pictured above), Denise Kroes, Zomayra Celina, Isa Luna, Eva Rose, Rosalie, Vonneke Bonneke, and Rachel John. Each creator will participate in individual and group workshops, and the program will be documented on Divimove’s Instagram page.
Divimove, which is owned by Luxembourg-based media conglomerate RTL Group, consolidated three of its European digital networks — Divimove, Nordics-aimed United Screens, and Dutch MCN RTL — under the Berlin-based Divimove banner last July. All told, Divimove comprises 1,500 creators across 25 countries who generate more than 3 billion monthly views.