EXCLUSIVE: Israeli format Power Couple has been picked up by Banijay in the Nordics and been awarded a slew of recommissions.
The show distributed by Losing Alice studio Dori Media sees celebrity and non-celebrity couples move into one villa together and compete in a fast-paced competition that determines who is the Power Couple. In order to win, they need to function together in the relationship, work as a team and know each other.
Created by Fremantle-owned Israeli outfit Abot Hameiri, Power Couple has been picked up by Banijay Nordic for Sweden, Denmark, Finland and Norway, and will be adapted in the region. Meanwhile, it has been renewed in Germany for a double-season order, Romania, Hungary, Croatia and Slovenia for additional seasons. It has now been sold to more than 15 territories including Brazil, Mexico, India and South Africa since launch a decade ago.
Dori unveiled the news at MIPTV in Cannes, where CEO Nadav Palti is attending.
“We are thrilled that our hit format Power Couple continues to drive large primetime audiences to our network and streaming partners across the world,” said Palti. “The success is so big that Germany is now producing two seasons and we are expanding across the Nordics. This series puts couples to the test and captivates viewers of all ages wanting to see who truly is the Power Couple.”
Earlier this year, Dori took Abot Hameiri’s cooking format Yum Factor to Content Americas. The studio is also behind Apple TV+’s Losing Alice, Lalola, The New Black, Ciega a Citas and Dumb
